RKCR/Y&R+M&SXMAS=A+++

When i read today's news that the new M&S Christmas ad featuring Take That, Twiggy, Erin O'Connor, Lily Cole, Myleene Klass and Noémie Lenoir was about to be released i'm not afraid to admit i shuddered in horror (except for Ms Lenior of course).

But having watched the ad, i'm happy to say i was shocked for all the wrong reasons. Or is that right reasons? Because i bloody liked it. Really liked it. It's genius. Have a look here:

http://www.brandrepublic.com/Campaign/News/861754/join-festivities-M-S-Christmas-ad/

And why is it genius? No dialogue.

Nice one Pip and Chris at Y&R.